Music
There is no denying that in today’s day and age, even record labels that started in the 90s, have caught up with the phenomenon that is the internet; a web of information, with most of the youth at the mercy of a screen and our access to all information. For music to truly become globalized and transcend boundaries, it is no surprise that so many YouTube channels regarding music have erupted and are being followed. With awards and ranking there is even a monopoly over YouTube and each channel is clamoring to reach the top of the YouTube music channel market, because they can all see the future in this. Here is analytics and marketing information for the top YouTube music channels.

Being the world’s most subscribed channel, T-series, is also the fastest growing channel on YouTube with 103 Million subscribers and 74 Billion views in total. Going from a company that sold pirated Bollywood songs it is now a Music Label & a Movie Studio with the idea of bringing people closer together through music. It is said to have surpassed the previously most viewed channel, PewDiePie. They have been around for almost 30 years as a company and were also one of the OGs when it comes to YouTube, joining in the early 2006. What makes this channel even more unique is that they encompass all the languages spoken in India and have sub-categories for them. They are the top YouTube music channel, gain around 117,000 subscribers on the daily, and provide an open invitation for all music lovers or those soothed by the sound of music to subscribe to their channel and have a go at their extensive playlist.

Konrad Cunha Dantas created the channel Canal KondZilla by his stage name KondZilla. This is a Brazilian channel with around 50 Million followers. KondZilla is a music video producer, a screen writer and director who shares all of his music videos on his channel. Most of his work seems fast paced, fiery and uses skillful editing. The channel ranked as YouTube’s 6th most subscribed channel made in 2012. It has a staggering 25 Billion views in total and is recognized as the 9th most viewed channel of all time. His music videos, relatable as they are, have thus gained a lot of attention, they are frequently watched by the subscribers and non-subscribers alike. The videos are eye catching, are well written and well-choreographed, and feature popular Brazilian artists which increases his popularity around the world, especially in Brazil. Canal KondZilla is one of the fastest growing YouTube channels with 1.01 Million subscribers every month.

Justin Bieber is a Canadian pop artist who created his channel in 2007 where he uploaded covers of songs for his family to watch but because he had a knack for singing very well people started liking them as well. On his own, just by word of mouth JB was able to 10,000,000 views on the channel. In his early years he was a regular kid with a good voice who would make song covers until Scooter Braun flew in the 13-year old to Atlanta and JB eventually signed a record deal with him and Usher.
Usher and JB have had a special relationship since the latter’s formative years and to this day hold their friendship close. With fame also come haters, his music video Baby was also the most disliked’ YouTube video for over 8 years. But with that it was also the most liked and viewed video on YouTube, honestly pick your own preference here.
The channel has 45 Million subscribers, and is the 4th most subscribed top YouTube music channel with a total of 19 Billion views.

With the voice of an angel, Edward Christopher Sheeran started his YouTube channel in 2006. He is a singer/songwriter who rose to fame quite late in his career, starting out as a member of a band and eventually doing collaborations with popular music artists. His original music was liked so much that he was finally signed by a record label. The channel took off after he hit 10 million subscribers and is now one of YouTube’s fastest growing top music channels. It sits at a staggering 40 million subscriber count with a total of 17 billion views on his videos. Some videos have reached the most liked/watched videos on YouTube in the last 24 hours. It now sits at the 6th most subscribed channel and the 20th most viewed YouTube channel of all time. His music and music videos tackle all kinds of mental health issues, capture sadness over losing someone, or just personal growth which has attracted a large number of audiences that not only appreciates the music, but the voice behind it. The channel as of now is owned by Warner Music Group.


This is perhaps the one channel that came about because of the Music artist being so popular in the 2000s that he was awarded the best-selling artist of that time. Marshall Bruce Mathers III, also known by his stage name Eminem, alter ego Slim Shady is like a jack of all trades, a rapper, songwriter, record producer and actor. His YouTube channel has around 38 million subscribers, all of whom are die-hard fans of this multitalented artist. In that fandom are insanely popular artists of today who have been deeply inspired by his lyrical genius, some of the names are the weekend, Lil Wayne, J. Cole, Kendrick Lamar, Ed Sheeran and so on. He has worked with other artists like Rihanna and their music video for ‘Love the way you lie’ has a staggering 1.8 billion views. The channel itself has 14 billion views in total and is visited a few million on the daily.

It is truly a beautiful thing to behold when anonymity gains you so much fame that there are millions around the world that are talking about you, your work and praising you. Inspired by DJs like daft punk, Deadmau5, Christopher Comstock, better known by his stage name Marshmello, is an EDM producer and a DJ wearing a full-head covering marshmallow helmet. His music has taken the industry by the storm becoming one of the fastest rising dance producers in history. He has been able to reach a diverse age group ranging from children to adults who have helped him gain around 36 million subscribers on YouTube and 2 billion streams world-wide. His viewer count stands at 6 billion in total. The track ‘Alone’ gained him 1 billion video views, making it certified Platinum in only 1 year.
Marshmello’s career started by him creating remixes of Zedd’s ‘Beautiful Now’, Jack U’s ‘Where Are U Now’ and they gained viewership on YouTube which was enough attention to give him international recognition.

From the classics like ‘Love Story’ and ‘You Belong with Me’ that were the anthems of an angsty teen, Taylor Swift has produced some of the most popular music videos on YouTube with around 34 million subscribers and 17 billion view count. She is a ten-time GRAMMY winner, singer, songwriter, musician and producer. She started out as a country music singer and eventually fell in love with pop music, even though sometimes you can feel the country vibes from her music. She is also the youngest person in history to win the music industry’s highest honor, The GRAMMY award for Album of the year and the only female artist to win the award twice. Her album 1989 that released in 2014 sold more copies in the opening week than any album in the previous 12 years in the music industry, making Taylor Swift the first and only act to have three albums sell more than one million copies in the opening release week.
Her videos are relatable, story like, and aesthetically pleasing to look at, hence it is no wonder she has been able to gain such a large and extensive following, not only on YouTube but also other social media platforms.

Much like his official YouTube channel JustinBieberVEVO has racked up about 45 million subscribers which is no surprise seeing as he has become a household name in the pop culture industry. This channel was created in 2007 and was once second in subscribers behind PewDiePie who is the 6th most viewed YouTube channel. YouTube added this account’s subscriber count to Bieber’s personal account, the channel then got from 5 to 38 million subscribers in this process. This account now has been closed to subscriptions hence we cannot see a subscriber count any longer, however his total views are around 18 billion.
This channel has all of Bieber’s music videos as well as a smattering of vlogs, his live performances, interviews and so on. It was created for the sole purpose of promoting his music and lyrical videos (with the exception of the interviews) rather than getting to know him as a person which is more so on his official account, which also has more promotions and updates of everyday happenings of Justin Bieber.

As is customary of many VEVO account Taylor swift’s VEVO account has over 33.8million subscribers but because it is linked to her official account you can only subscribe to the latter. Her VEVO channel is one of the most subscribed and viewed channels of all time.
The channel is solely dedicated to her music videos and their BTS. Being one of the most popular artists in the world and simultaneously creating history by being the only woman to have the Album of the year GRAMMY to her name. This account, run by VEVO, is dedicated to her music, showcasing her talent and racking up around 17 billion views in total.

A self-taught artist Alan Walker, previously interested in graphic designing and programming, found his passion in producing music and since then has been on the journey to make the best music he can. He started off as a DJ by the name DJWalkzz.
On his YouTube he has talked about his journey of finding a track on YouTube and being so inspired by it that it made him start exploring producing himself.
He is currently the 41st most subscribed channel on YouTube with a subscriber count of 27 million and 6.6 billion views as of July 2019. His official music video for the single ‘faded’ is one of the most liked videos on YouTube, ranking 5th with 14 million likes. Alan Walker’s philosophy for music is to help people around the world resonate with each other’s feelings through music.
Founded in 2005 by Bang Si-Hyuk, BigHitEntertainment is a South Korean entertainment company that maintains ibighit. It has been popularly known for managing the world famous K-pop band BTS (BangtanSonyendan/ Beyond the Scene). They also manage an up and coming band TXT (Tomorrow x Together) and a solo artist Lee Hyun. After BTS’ insane popularity ibighit gained around 27 million subscribers and there are a few million that visit the channel on the daily.
Perhaps why ibighit has been able to garner such a huge following is due to their marketing strategies that not only show the artists signed under their label in a more human light but also are known to respect the thought process and ideas of the artists. Their video ‘Boy With Luv’ holds the record for most views gained in the first 24 hours for a music video. They seem to be breaking their own records as their video ‘Idol’ previously held the same record. ibighit has made record breaking videos since its popularity after BTS’s single ‘Boy in Luv’ became popular. Their total likes are around 6.2 billion and they happen to be amongst the first few top YouTubers of the music genre.

Trap Nation started as a music promoting channel that gained popularity over time. It is one of the fastest growing channel as it is relatively young but has been able to gather round 26 million subscribers. The creator of this channel, Andre Benz, started when he was 15 in 2012, a trap music enthusiast he created remixes or uploaded basic work made my Trap Artists. To him it is a directory or a treasure of all the trap music he finds inspiring or entertaining.
Trap Nation is YouTube’s 32nd most subscribed channel with a view count of 9.4 billion in total. This channel deals with exclusively trap music. Andre does however only upload music and not their videos as there is a copy right issue. He does, nevertheless, ask the artists or company permission before uploading their music. The background for his music is usually from Unsplash and Adobe Stock.
An American band of 7 people based in Los Angeles, California, Maroon 5 consists of Lead singer Adam Levine, guitarists Jesse Charmichael and James Valentine, bassist Michael ‘Mickey’ Madden, keyboardist PJ Morton, drummer Matthew Flynn, and Sam Farrar, a multi-instrumentalist. The band was first named Kara’s Flowers and started in 1994 as a couple of high school music enthusiast banded together. They rose to fame after signing with the label Octone Records which helped them release their pilot album. Their songs like ‘Moves like Jagger’, ‘She will Be Loved’ and ‘Girls Like You’ have become few of the most liked videos on YouTube and they rank in the top 100 YouTubers category for Music. The group also won the GRAMMY Award for Best New artist in 2005 and their recent (5th) album hit number one on the billboards. Their YouTube channel features their music videos, live performances, and interviews. Their followers amass to around 26 million with 13.3 billion viewership in total.

Eminem’s Vevo channel has now been linked to his main channel, which means if you subscribe to his official channel you will automatically get notifications or updates about both. His VEVO account has all the official music videos, a few BTS, his live performances and interviews. This account is more of a business account where you get to know who Eminem is musically. The subscriber count is around 38 million with a total of 13.3 billion views.
Rihanna’s VEVO channel is operated by the VEVO music company and is linked to her official YouTube account. This account uploads her music videos, interviews, behind the scene videos, and live music performances. It is the 15th most subscribed channel on YouTube, with around 26 million subscribers. She has on and off been the 5th most subscribed YouTube channel surpassing popular YouTubers like Jenna Marbles or artists like Taylor Swift VEVO. There is a chance of it becoming the second most subscribed channel on YouTube due to its fast growing subscriber count. After the opening of her makeup line and clothing line, Rihanna has been able to garner a larger audience and has promoted both on her channel if not overtly but covertly. Her charismatic personality, being a household name and just growing even more in general makes Rihanna one of the most searched person on YouTube. Her VEVO channel’s video view count is 14 billion and still growing.
Sony Music India is a record label owned and managed by a Sony in India. They release, produce, write and direct music videos. The operation began in 1997 and it was the first record company in India that wasn’t owned by locals rather outsourced. It is also the largest owned record label by a foreign company. Sony Music supplies Warner Music Group releases for Indian and SAARC market. Its subscriber count is around 27 million and the total view count around 10 billion.
It has become a popular name in India and everyone either know, or watches something related to it. The content too created by them is engaging and their choice to expand to social media platforms is an extremely smart one. This way people are closer to their content and can access it more easily. Their channel content not only caters to music videos but they have expanded to releasing the Behind the Scene videos of various such videos.
Much like Trap Nation, Wave Music too deals with a collection of a certain kind of music under one channel i.e. claiming to have the best collection of electronic music on YouTube with lyrical videos as the background for all their videos. The channel is dedicated to chill trap, electronic pop, chill pop, future bass, indie dance, melodic base and the groovy side of EDM and pop. Anything the creator of this channel appreciates, he tends to upload. What is most interesting about this channel is that it is open to people sending in their work at any given moment. The creator promises to give each submission and honest chance and then decides to upload them of not on YouTube. The subscription count is around 2.7 million and the total view count is 762 million.

A YouTube channel that uploads music videos of Dutch artists and is a record company with the same name i.e. Spinnin’ Records. Founded in 1997 this channel features music videos by Oliver Heldens, Sam Feldt, KSHMR, UmmetOzcan and so on. They have so many artists signed to their label that they promise a new music video almost every day on their channel dealing especially with genres like dance, house, electric house, future house, and trap etc. The label would promote their music without naming the artist to create a buzz and attract more attention. They now provide management, publishing and marketing for artists that are under their contract.
This Dutch record label gained over 25.4 million subscribers till July 2019 and is the most subscribed and viewed Dutch channel on YouTube. They also have an official website spinninrecords.com where Dutch artists upload and share their music to the record label’s talent pool for the spinnin record team to watch and possibly forward their contract for signing. Warner Music Group as of now have ownership of the spinin record after buying it for around 100 million.

An altogether charismatic personality, Peter Gene Hernandez, better known as Bruno Mars, is an American Musician known for his music genius and adaptability in many genres. He became extremely popular in 2010 when he helped release his first singles ‘Nothin’ on You’ by B.o.B and ‘Billionaire’ by Travie McCoy both featuring his vocals. His dream was to be a musician since he was a child which also made him move from Honolulu to Loa Angeles. It then should be no surprise that when he released his first album it peaked at number three on the Billboard 200 chart in the United States reaching number 1 in Canada, Germany, the Netherlands and the United Kingdom.
His YouTube channel features all of his music videos which have been close to becoming few of the most liked videos. His channel amassed around 10 billion views in total. The channel also has his live performances, interviews and promotional videos for various campaigns.

Also known as Shemaroo Filmi Gaane is a channel for the Shemaroo Entertainment Ltd which started off as a book circulating company in 1962 and is now an established media content house in India. Their work includes content acquisition, value addition to content and content distribution. It has a large library of over 2900 titles. It has also expanded to becoming an entertainment company that hallmarked several pioneering efforts and considers itself unique in executing its ideas. With Hindi films like Slum Dog Millionaire, AjabPrem Ki GhazabKahani, DilToh Baha Hai, Chandni Chowk to China and so on in their directory. Hence there is no doubt that this company has a massive following all around India. Shemarooproves itself to be a library or a host of content for satellite channels, physical formats and emerging digital technologies like the Mobile, Internet, Broadband, IPTV and DTH among others.
It has about 25 million subscribers and 11 billion views in total on YouTube.

A Puerto Rican up and coming Latin trap singer and songwriter, Juan Carlos OzunaRasado, better known as Ozuna is one of the new wave urban singers coming out of Puerto Rico. What is most interesting about these singers is the raw emotions their music evokes and is an instant hit amongst the youngsters and music enthusiast alike. More than 10 of Ozuna’s songs have 200 million views. He is an inspiration to other young and extremely talented artists that have something original to bring to the table like Maluma, Farruko etc.
He started his YouTube channel in 2016 amassing 25 million subscribers and about 12 billion views in total almost all on his own. Music seems to run in his veins as his father was a reggae performer named Vico C, but was shot when Ozuna was only 3. The artist seems like a genuine performer who has a lot of respect for his art.

Calling itself the biggest Funk channel GR6 explode is a Brazilian Music company that is centered around Gr6 music. Consisting of Funk Carioca, Favela Funk and Baile Funk is a Brazilian music genre from the south coast of Brazil which is a combination of Miami bass and gangsta rap music.
Gr6 explode shows DJs and artists like MC Mirella and MC Bruninho. Their YouTube channel has racked up to 24 million subscribers and 11 billion viewers in total. It is perhaps due to their fast paced music and fiery music videos that they are ranked 66th in the subscribers and 6th overall in Brazil. They also happen to be the most subscribed Gr6 channel on YouTube.

Speed records is an interesting YouTube Channel which is language specific i.e. it only produces, records, writes and promotes songs in Punjabi. This Indian YouTube channel is the biggest Punjabi record label in the world. It is a mixture of colorful, head bobbing, and feet tapping music that remains true to its Punjabi roots and tries to portray all the culture Punjab has to offer. Because Punjabi music is already so catchy it is no surprise that this channel has around 24 million subscribers who could also be called Punjabi music lovers.
It distributes music all over the world and the UK, US, Pakistan, India and New Zealand etc. are the largest consumers of it. Speed records is now partnered up with Ganna which promotes independent music from artists under the brand name of Ganna Originals, it will be a series produced in partnership with other labels.

A yet another Puerto Rican YouTube channel, Daddy Yankee is an addition of hip hop, pop, urban and Latin songs behind legendary hits Hard, Gasoline, Slow, Shaky Shaky and so on. He is responsible for creating genre defining albums like Barrio Fino. The YouTube channel portrays all the accomplishments of daddy yankee and all his music videos. The subscriber count is 24-23 million and the views are around 11 billion in total. His music is exciting and fast paced, with many of his videos reaching above 1 million views. Daddy Yankee also known as Ramon Luis Ayala Rodriguez has won over 82 awards since his rise to international fame in 2004. Winning 5 Latin Grammys and two Billboards in particular.

Roberto Daniel Pumar better known online as El ReinoInfantil, is an argentine businessman who founded his music entertainment company known as Leader Entertainment. The channel boasts a few of the most popular children’s songs on YouTube with being ranked no.1 in the world. The channel has around 500 animated videos. They are a combination of hilarious children series like La Granja De Zenon, The songs of the Zoo, Rounds, Paco the Sailor and so on. It has gathered around 23 million subscribers that avidly enjoy their content which mostly includes the children. The total views on their channel is around 21 billion.
A once world sensation, One direction were a pop band of 5 English-Irish members based in London namely Harry Styles, Niall Horan, Zayn Malik, Liam Payne and Louis Tomlinson. They rose to fame in 2010 after they were signed by Simon Cowell during X-Factor. Their single ‘What Makes You Beautiful’ was an international success and was one of the widely streamed videos on YouTube. They also produced other hit albums like ‘Up All Night’, ‘Take Me Home’ and ‘Midnight Memories’ that topped charts in most major markets. The One direction VEVO channel has all of their music videos, and singles that were almost always a hit and would gain massive attention right after their release on YouTube. The channel has about 23 million subscribers and a staggering 8 billion views which is a lot for a band that has already been disbanded.

An Indian record label Sony Music has expanded to a VEVO channel that has around 22 million subscribers and 10 billion views on their channel in total. The company itself began operation in 1997 and was the first foreign record label company in India. Their VEVO channel has all the music videos, live performances, interviews and behind the scene videos of many artists. A different channel helps organize their YouTube presence so they are able to maintain their business and official site. They are ahead of Zee Music in the Indian music market and share the monopoly with T-series. This channel is under top 100 YouTuber’s list and has garnered popularity due to its catchy music videos and inclusion of diverse Indian artists to their label.

World start hip-hop is an American music company owned by WorldStar LLC, founded by Lee O’Denat in 2005. Its YouTube channel features exclusive video premieres, comedy, BTS and their original series etc. The company itself is known for entertainment and hip hop and an urban outlet responsible for bringing out the latest premiere music videos, exclusive artist content like interviews or Q/A, celebrity life updates, rumors, fights and so on. World star has featured and worked with some of the most popular artists of our time. Based in Queens, their philosophy is to bring forward world class artists that have the talent and not the means to be heard as much as others would. They need a push and WorldStar promises to provide that and remain true to their identity. The channel has around 21 million subscribers with a 15 billion viewership in total.

A Colombian reggaetón singer, Jose Alvaro OsarioBalvin is the first Latino artist to headline both Coachella as well as Lolapalooza festivals. He rose to fame after the release of his single ‘6 AM’ in 2014 which has about 1 billion views on YouTube. It featured the Puerto Rican singer Farruko and it peaked at number 2 on the Billboard Hot Latin songs. His Album ‘La Familia’ garnered more attention after David Cohen helped him write a few of the songs in it. His songs are primarily in Spanish even though he is fluent in English and has collaborated with native speakers of English. He much rather prefers sticking to Spanish and creating a platform for other Latinos. His subscriber count is around 21 million and has about 11 billion views on YouTube in total.

Jahseh Dwayne Ricardo Onfroy was an American rapper, singer and songwriter had always been a controversial figure in the HipHop community. His style of rapping was often quoted as dark ad depressing which was his way of expressing mental illnesses making it a real issue. His music and videos were deemed unconventional. Onfroy started using his long time YouTube channel xxxtentacion, which was previously used to upload music, to upload gaming videos. He invited the fans to play video games with him and also uploaded vlogs from time to time. The channel has around 20 million subscribers and 4.6 billion total views till July 2019. It was interesting to see such a popular and extremely busy artist take up his own YouTube channel and decide to play games with his fans instead of uploading and promoting his music solely. Onfroy died in 2018 after a car robbery, where he was shot multiple times mercilessly. Many mourned the death of such a young and promising talent and new fans listened to his music finding peace in them.

YRF, Yash Raj Films, is an Indian film production and distribution company working in the Hindi cinema. The company started in the 1970s and has grown to be one of the household names in film studios in India. They call themselves the story tellers of India making high budget blockbuster films that are usually coming of age, youth-oriented and work with the best names Bollywood has to offer. Also known to recruit young talent in India, their production house has a diverse environment and is always willing to explore newer territories. Their YouTube channel has 20 million subscribers and 10 billion total views that goes to show that the population is invested in their movie productions and has been known to give an excited response when they announce their new movie releases.

Shawn Mendes, one of the very well-known pop artist in the industry with not only a beautiful voice to show off but chiseled good looks that makeone think he has it all. His recent song with a fellow artist Camilla Cabello was one of the most streamed videos on YouTube for 24 hours and has since then been breaking YouTube records. He is a singer, song-writer, and a model attracting around 20 million subscribers and 6.4 billion viewership in total. He started off by sharing song covers on Vine back in 2013 which became extremely popular very soon. The following year he attracted the attention of manager Andrew Gertler and Island records which lead to him signing a deal with the record label. His first single stitches became a success reaching the top 10 in the US and Canada.

Pierre David Guetta is a French DJ, music programmer, record producer and song writer. During the early and mid 2000s he was one of the most popular artists in the music industry and sold over nine million albums and thirty million singles worldwide. His single ‘When love takes over’ which featured Kelly Rowland, peaked at number 1 on the UK singles chart and topped many other countries worldwide. His other single ‘sexy bitch’ featuring a well-known artists Akon, became a sensation ranking #1 for the second time in the UK. David Guetta’s YouTube channel portrays the same fame that has been described when talking about him with a collection of his music videos, live performances, lyric videos, documentaries and so on. It has around 20 million subscribers and 11 billion video views in totality.

As is customary of many South Korean entertainment companies to showcase the lives of the idols. Bighit entertainment created a specific channel for BTS, the world famous K-pop band. The channel features all kinds of videos that make you get to know the artists better. As a camera almost always follows the members of BTS, their everyday life’s documentation are usually on TV. This channel in particular features their dance videos, their goofy games, live shows, the behind the scenes of their music videos and sometimes even showcasing the talent of each member individually. For example uploading Jungkook’s vlogs on this channel. It does however, make you feel like you are very close to them and they are your friends but the idea of someone constantly filming you is a little unsettling. They have around 20 million subscribers and around 2.7 billion views in total since 2012.

A strong voice in the music industry, Adele has made a name for herself with world-wide sold out tours, albums and platinum awards. She rose to fame after a friend posted her demo on myspace the same year she graduated from BRIT school for perfuming Arts and Technology. She was given a recording contract by XL recordings. Her first album 19 was a critical success and is certified seven times platinum in the UK. The first album talks more about her life in the suburbs, a longing for home. A video on her channel where she made an appearance in the late night show has been one of the most watched videos on the channel. With a following of 19 million and 8.5 billion viewership she is amongst the top 50 YouTubers. She appeared quite frequently in the Guinness book of world records after releasing her second album 21.

One of the channels that come under T-Series, T-Series BhatkiSagaris a channel that is dedicated to experience divine spirituality which work due to there being a huge catalogue of Bhajans of different Gods. The channel believes that your passage to the next world or the key to your happiness is going to be through a spiritual the awakening and that too from Bhajan of Aatma Bhakti to Ishawara Bhakti, they take you on a Marga of Spirituality and peace. This is an extremely interesting way to not only promote your culture and religion but also get to have more people explore the ‘ beauty of the sub-continent’. The channel has around 19 million subscribers and 7 billion viewership and seems like an interesting thing people could get into.

A Colombian singer, song writer, dancer, record producer, choreographer and model Shakira has had her hand in almost all the entertainment fields. However she tends to steer more towards music each time she attempts something else. Much like other artists, Shakira Isabel Mebarak Ripoll, is also a household name after gaining success in the early and mid 2000s. Her song and music video ‘Hips don’t Lie’ is perhaps one music video or a song that almost everyone has listened to. She is an extremely talented dancer and took up belly dancing classes, which we get to see in her MV for ‘Hips Don’t Lie’. She has won many awards since joining the entertainment scene, from 5 MTV video music awards, to two GRAMMYS. Het channel has her live performances, her interviews and Music videos and it goes up to 25 million subscribers and 16 billion views.

A South Korean entertainment company, SM Town, has signed more than 10 artists and bands to its record label. Most of the artists that are managed by this company have been largely successful and that too internationally. Some of them are SULLI, Red Velvet, Yesung, NCT, BoA, Yoona and so on. After the Korean wave that has swept us all away, entertainment companies like SM Town have had to start marketing their artists in a manner that is understood internationally. The music videos produced by them are a treat for the eyes, their aesthetic is pleasing, their production value high, and the songs are almost always catchy. The South Korean idols scene is a lifestyle choice which is so attractive to people that they keep gravitating to watch their videos. Hence it is no surprise that SM Town has around 19 million subscribers and a total view count of 14 billion.

An opulent queen of rap music, Onika Tanya Maraj, better known as Nicki Minaj is a singer, song writer, actress, and model. She has three full albums to her name i.e. Pink Friday, Pink Friday:Roman Reloaded, The Pinkprint. She has done voice overs in films such as Ice Age and acted in The Other Woman. In 2010 she became the first female solo performer to have seven singles on the billboard hot 100 list, all at the same time. She has a unique and animated fun rap style that makes her songs more catchy and something you would gravitate towards. She has had the chance to collaborate with the industry’s biggest stars and produced award winning tracks. Her subscriber count is at 19 million and the total viewership is 6.7 billion. Nicki Minaj is still fast growing and has her own clothing line and a fragrance line.

Andrew Taggart and Alex Pall make up the American duo The Chainsmokers. They have worked with a number of best-selling artists and got their breakthrough from their single ‘#selfie’. Their debut album ‘Bouquet’ was released in October 2015 and featured the single ‘Roses’, which reached the top 10 on the Billboard hot 100. Perhaps the most well-known video after ‘closer’ was ‘Don’t Let Me Down’ which became their first single to reach the top 5 singles and won the Grammy award for best Dance Recording at the 59th Grammy awards. ‘Closer’ was not only number one single on the chart it was also one of the most viewed videos on YouTube which shot their subscriber rate quite high up to 19 million with 9.6 billion views in total.

A Latino musician, Nicky Jam is recognized as one of the more prominent music producers of Latin urban vocals. Some of the favorites by Nicky are ‘I’ll steal you’ with Ozuna, ‘Jaelo’ DJ and producer Steve Aoki, ‘Equis’ and so on. His channel has around 18 million subscribers with his live performance, music videos, life updates, interview videos to get to know him better. His total video viewership is around 11.8 billion.

The official Ultra Music Channel is a stop for electronic dance music enthusiasts. They have songs for any mood you are in, i.e. they create trap, indie, pop music or electronics.
Ultra Music is the number 1 indie dance label, representing the latest and greatest music from your favorite artists like Kygo, Steve Aoki, Deorro etc. the subscriber count on this channel is around 18 million with 10 billion YouTube video viewership in total. Ultramusic owns Ultra records, Ultra Music Publishing and empire artist Management. It was formed in New York City in 1995.
“It's all about making true partnerships. I think the less you can take out of something and the more you can do yourself, it's more equal-interest. So you're not taking out big bank loans, you're betting on yourself and you can sustain everything. Maybe it takes a little longer — it's been since 2004 to get to where I am now, with the same team, the same manager. that's how we did it. There was no rush ever to get giant cheques.” To John Moore, better known as Skillerx, music should transcend its capitalistic bounds and only strive to make someone happy and that too only if you make it on your own. His album ‘Scary Monsters and Nice Spirits’ sold millions of copies and brought about a shift in the modern American Music. He has won over 8 Grammy Awards and holds world record for most Grammys won by an Electronic Dance Music artist. His popular collaborations with artists like Diplo and Boys Noize to form a group Jack U made him more famous, his internet success especially sky rocketed. He has about 15 million subscribers on YouTube and 5 billion views in total.

Ariana’s official account is linked to her VEVO account, however it is this account with music videos and the like that has been able to gain a massive following and viewership. Her live videos are usually posted on this channel and it has currently 75 live videos, 16 which have over 100 million views which means she has 16 VEVO certified awards and over 19.2 million subscribers with 12 billion viewership. Ariana is known to have been active on YouTube for quite a while, uploading vlogs, her VEVO channel has all her music videos, all updates that need to be put out there, interviews, live performances and so on. Due to her singles like ‘Thank u, Next’, ‘7 rings’ Ariana VEVO has gained more subscribers and few of her video have reached to the most watch YouTube videos in 24 hours.

An American singer-songwriter and record producer, Beyoncé rose to prominence in the late 1990s and is best known for producing R&B, pop and hip-hop music. Considered one of the best-selling music artists of all time, Beyoncé has won 23 Grammy-Awards. In 2014, she was considered the highest paid black musician ever and her estimated net worth is $440 million. Beyoncé’sYouTube channel, made in 2005, has over 18.6 million subscribers and 800 million views. The music videos of the songs Formation, Sorry, and Hold Up from her fifth album Lemonade, her most critically acclaimed album, collectively have over 600 million views.

An American rapper and singer-songwriter, Wiz Khalifa began his career in 2005 but gained mainstream popularity in 2010-12 with his albums Rolling Papers and Only Nigga in First Class (ONIFC). He has won two Billboard Music Awards in categories of Top Hot 100 Song and Top Rap Song, for See You Again ft. Charlie Puth whose music video is the 2nd most watched video on YouTube with over 4.1 billion views. Wiz Khalifa joined YouTube in 2008 and his channel has 18+ million subscribers with 8.9 billion total views. Wiz Kahlifa has collaborated with multiple music artists like Snoop Dogg, Imagine Dragons and Lil Wayne, and the most watched music videos of Wiz Khalifa, other than See You Again, are Young, Wild and Free ft. Bruno Mars and Sucker for Pain.

Bad Bunny a.k.a. Benito Antonio Martiez Ocasio is a Puerto Rican singer, mostly producing Latin trap and reggaetón music. He rose to popularity in 2017 by starring in the single Mayores by Becky G and later released his own breakthrough single Tu No Metes Cabra which has 3.2 million views. He started his YouTube account in 2014 and since then gathered more than 4.9 billion views with 18.5+ million subscribers.

VEVO is a video hosting service that has been catering to the artists and the music industry since December 2008. It is owned by Universal Music Group, Google, Sony Music Entertainment and Abu Dhabi Media. Two of the biggest music companies i.e. Sony Music Entertainment and Universal Music Group use VEVO to release their music video while others opt for a different service. It is currently available in Canada, Australia, Brazil, France, The Netherlands, New Zealand, Poland, Spain, UK and US. While they are unable to reach all of the countries their services are provided through YouTube to other countries. VEVO has always been supportive of up and coming creative music artists. They have started a series which honors the crème de la crème of the music industry and give the spotlight to up and coming artists. The channel has around 18 million views and 584 million views in total.

An American pop rock band from Las Vegas consisting of consisting of lead vocalist Dan Reynolds, lead guitarist Wayne Sermon, bassist Ben McKee, and drummer Daniel Platzman. They gained recognition through their album ‘Night Vision’ which was a chart topping album with singles like ‘Radioactive’ and ‘Demons’. These singles were called the biggest rock hits of the year and got a number of awards for the biggest band of 2017-18 or the biggest breakthrough in 2013. Their YouTube channel houses all their videos, some live performances, lyric videos and BTS shoots. The subscriber count is around 18 million with 7.3 billion views in total.

Aubrey Drake Graham started his journey into showbiz with the teen drama series Degrassi: The Next Generation. However, the star was committed to making a name for himself as a rapper. In 2009, hence, Drake signed with Lil Wayne’s label, Young Money Entertainment. The same year he also created his YouTube channel.
As of today, Drake is one of the most acclaimed rappers of his time, and has been at the top of the charts ever since his debut. Recently, at the 59th Grammy Awards, he also won his 2nd and 3rd Grammy for Best Rap Song and Best Rap Performance. His fame has undoubtedly evident from his channel as well, owning up to 18.5 million subscribers and 368 million views.

Luis Fonsi is a rising star of Puerto Rican decent, who took the YouTube world by storm with the release of his hit single ‘Despacito’. Despite it being in Spanish, the song was well received world over, causing the channel to become one of the fastest growing channels in YouTube history. The song also caught the attention of pop sensation Justin Bieber, who collaborated with Fonsi to make a dual language remix of the song, further adding to the song’s popularity. Despacito, today, is one of the most popular songs on YouTube, with 5 billion views, making it the most viewed video on the platform. Fonsi has also gone on to collaborate with other stars including Demi Lovato.
Currently, the star’s YouTube channel has 18.2 million subscribers and 11 billion views.

The King of Latin Pop, Enrique Miguel Iglesias Preysler, has been winning hearts world over ever since his debut in mid 1990s. The star is known to jump from one record label to another, but as of 2015, he is signed with RCA Records for his English songs and Sony Music Latin for his Spanish songs. His YouTube channel, however, has been up and running and active ever since it was created in 2007.
Throughout his career, the star has received much accolade for his music, winning over 200 prestigious awards till date. Even after such a long duration in the limelight, it doesn’t seem like the star is ready to retire anytime soon, having only recently released a song called ‘Move to Miami’ with Pitbull. His YouTube channel currently has 17.8 million subscribers and 760 million views.

Previously known as LOEN TV, 1theK Originals is South Korean web channel aimed at showcasing the latest updates in the world of K-pop. The channel has a series of fun segments including interviews of artists on their new releases, dance tutorials of hit K-pop music videos and also introduces the ‘noobs’ of the K-pop world.
Since, its creation in 2011, the channel has risen in prominence to become one of the most viewed and subscribed to Korean web channel, with over 17.1 million subscribers and 13 billion views.

PTXofficial is the official YouTube channel of the hit band Pentatonix, consisting of Scott Hoying, Kevin Olusola, Kirstin Maldonado, Matt Sallee and Mitch Grassi. With a cappella being their forte, the band primarily focuses of creating covers of popular medleys and Christmas carols.
Pentatonix rose to prominence from a segment on NBC’s TV show ‘The Sing Off’ after which they got signed with Sony RCA Records, won $200,000 and hence, created their YouTube channel as well. The channel now has accumulated16.9 million subscribers and 3 billion views.

Adam Richard Wiles, world renowned by the name of Calvin Harris, is a DJ, songwriter and record producer of Scottish decent, who rose to prominence in 2012 after releasing his third album, which broke Michael Jackson’s record for an album having most top 10 songs.
Rihanna’s single ‘We Found Love’ which he produced, made the DJ an international sensation and for the first time, put him on the Billboard charts as well. Since then, it has been a one way ride upwards into fame for the star. The star has gone on to collaborate with artists such as Ellie Goulding, Alesso, Ariana Grande, Katy Perry, etc.
His channel has been up and running since 2007 and has amassed a following of 16.6 million subscribers and 131 million views.

Billie Eilish is one of the rising sensations of the year, having received worldwide recognition after releasing a song with Khalid for the hit show 13 reasons why. Billie had spiraled into the world of music from a very young age, taking after her older brother and writing her own songs at the mere age of 11 to joining the Los Angeles Children’s Choir to hone her vocal skills. The artist released her debut single in 2015 but didn’t release an album until she had gained much fame in the industry. Her YouTube channel is currently thriving, gaining traffic as the star continues to grow. As of now, 16.4 million subscribers and 348 million views.

LooLoo Kids is a Romanian YouTube channel owned by MoraTV, which posts videos of educational and musical content in the form of animation. The channel is the most subscribed to channel in Romania.
LooLoo Kids was created in 2014 and since then has received much success to expand globally. Today, its content is presented in many languages including English, Romanian, Russian, Portuguese, Lithuanian, Turkish and Spanish, which more languages about to be added soon! The country that gives the channel the highest viewership is USA, with over 700 million viewers hooked to it. As of today, the channel has 16.3 million subscribers, 6.5 billion views and is the 158th most viewed channel in the world.

Tim Berling, better known as EDM sensation Avicii, was a DJ and record producer of Swedish decent. He is a well acclaimed artist of the EDM world and has collaborated with prestigious musicians such as Chris Martin and David Guetta. The star ranked on the 6th number on the DJ magazine’s top 100 DJs in 2011 and ranked 3rd on the same list the following year.
Amongst his most famous songs include ‘Wake Me Up’ and ‘Hey Brother’ which collectively received 1.8 billion and 157 million views respectively. Although the artist regrettably committed suicide in 2018, his YouTube channel is still up and running, with 16.2 million subscribers and 37 million views.

GMM Grammy Official is the official YouTube channel of the biggest music and entertainment company in Thailand, which in the recipient of about 70% of the entertainment industry’s revenues in the country. The channel is also Thailand’s most subscribed to and viewed channel, which content that engages viewers with other content/channels that fall under their domain. It also keeps its audience up with the latest songs and music videos. The company has some of the most widely known Thai celebrities signed to it including Silly Fools, Thongchai McIntyre and Loso.
Currently, the channel has 16 million subscribers and 15 billion views.

Gaane Sune Ansune is an Indian YouTube channel that has been on the platform since 2015, dedicated to posting Indian songs. The channel promises to take its viewers on “a melodious journey through Indian music” with its wide collection of songs of all genres ranging from classical to indi-pop to bhangra, and much more. The channel is one of the most subscribed channels in the South Asian region of the world, especially in India. It has, in the last 4 years, garnered 16 million subscribers and 15.6 billion views.

This channel belongs to the widely known Canadian singer and songwriter, Abel Makkonen Tesfaye, better known as The Weeknd. The star made his way into the music industry first by anonymously posting his music on YouTube in 2011 but did not achieve much fame until the release of his second album ‘Beauty Behind The Madness’ in 2015 which peaked at number 1 on Billboard 200. With this album, he also became the holder of the record for top 3 simultaneous songs on the Billboard Hot R&B songs chart.
Since then, the artist has gone on to release many songs that peaked on Billboard’s charts including ‘Starboy’ and ‘Call Out My Name’. As of today, his YouTube channel has 15 million subscribers and 810 million views.

Lil pump, born Gazzy Garcia, is an American rapper and songwriter who received much fame for his song, Gucci Gang. The artist’s journey started on the music streaming app SoundCloud in 2016. With the release of two singles, the rapper became quite popular on the app. The real success, however, came from the song Gucci Gang, which apart from being one of the most popular rap songs on the forum, also bought the star enough recognition to go on to collaborate with musicians such as DJ Khaled and Kanye West. He created his YouTube channel in 2015 and as of today, Lil pump has 15.7 million subscribers and 3 billion views on it.

Sia Kate Isobel Furler is an Australian singer and songwriter who has been in the music industry since the 1990’s, kick-starting her career as a singer with the acid jazz band, Crisp. After Crisp disbanded, the star went on to spend the next 17 years as a renowned singer, who continued to add to her success with every single. Eventually, however, anxious about her growing fame, the singer took a break from the limelight and during this time wrote songs for artists which would go on to be one of their most popular songs including ‘Diamonds’ for Rihanna and ‘Titanium’ for David Guetta. In 2014, the artist finally started producing songs again and since then has blessed the world with her music and vocal skills with songs like ‘Chandelier’ and ‘Cheap Thrills’.
Sia created her YouTube channel only shortly after the platform came into existence- specifically in 2007- and since then has amassed a subscriber count of 15.4 million and 214 million views.

William Sami Etienne Grigahcine, who adopted the stage name DJ Snake, is a French DJ and record producer who has been a rising star in the music industry as of recent. The star received worldwide fame in 2013 with his debut single ‘Turn Down For What’, which eventually led to his collaboration with Diplo’s Major Lazer and MO on the song ‘Lean On’.
Even before this transition into fame, the DJ has collaborated with Lady Gaga on her album ‘Born This Way’ and has since then collaborated with many of the music industry’s brightest stars including Justin Bieber, Cardi B and Selena Gomez. His YouTube channel has been active on the platform since 2008 and has accumulated a subscriber count of 15.4 million and over 52 million views.

This channel is owned and managed by the hit pop band of the same name, consisting of lead vocalist Adam Levine, lead guitarist James Valentine, rhythm guitarist Jesse Carmichael, drummer Matt Flynn, multi-instrumentalist Sam Farrar and keyboardist PJ Morton. The band received immediate fame after releasing their debut album ‘Songs About Jane’ in 2004. The following year, they won a Grammy award for Best New Artist.
Since then, with every album the band successfully puts a song, if not more, on the Billboard 200 charts. Their main channel came into existence in 2006 but their VEVO channel was not created until 2009. Regardless, theirs is one of the most successful channels on the platform, having received a whopping 13 billion view count till date and a subscriber count of 15.4 million.

Selena Marie Gomez is an American actress, singer and producer who has been in the limelight for almost the entire duration of her life, debuting for the first time ever as an actress on the hit children’s TV show, ‘Barney and Friends’. From there, the next big acting gig the star received was on Disney’s hit TV show, ‘The Wizards of Waverly Place’. After the show ended, the actress decided to transition into music, upon which her YouTube channel is now based. Since her music debut back in 2010, the star has gone on to receive much accolade for her music and has collaborated with singers such as Cardi B, DJ Snake and Benny Blanco.
On her VEVO channel, the artist has amassed over 7 billion views and 15.3 million subscribers.
Venus

This channel was created and is owned by Venus Worldwide Entertainment Pvt. Ltd, an Indian entertainment founded in the 1980s, originally by the name of Venus Records & Tapes, by Ganesh and Ratan Jain. The following decade, the brothers expanded their business to include the production of films as well, hence the changed name of the company. Ganesh Jain went on to chair the Indian Music Industry trust as well. Today, Venus is one of biggest entertainment companies in South Asia, producing blockbuster hits and top rank music.
Venus’s channel was created in 2005, the same year YouTube was founded and posts videos of the top most Bollywood hit songs from the movies which fall under the production company. Currently, the channel has 15 million subscribers and 5.5 billion views.

Charles Otto Puth Jr., better known by his stage name Charlie Puth, is an American singer and songwriter who only recently had his breakthrough moment with the song ‘See You Again’ featuring Wiz Khalifa in memory of the late Fast And Furious star, Paul Walker. Immediately after the release of the song, Charlie Puth became a worldwide sensation overnight and went on to collaborate with stars like Selena Gomez and Meghan Trainor.
The artist has been on the platform for a decade now, creating it back in 2009 to showcase his musical talents. ‘See You Again’ was also first posted on this channel which garnered a whopping 5.7 billion views and 15 million subscribers.

Born and raised in Columbia, Juan Luis Londono Arias, better known by his stage name Maluma, is a rapper, singer and songwriter, who is currently signed Sony Latin and Sony Music Columbia. Maluma was a born musician, jumping into the profession at the young age of 16, the year in which his VEVO channel was also created, and released his debut album the following year. However, he didn’t amount to much fame until the release of his album ‘Pretty Boy Dirty Boy’ in 2015, which rewarded the artist with collaborations with Ricky Martin, Shakira and Madonna. His music, since then, has been topping the Billboard Latin charts. The VEVO YouTube channel of his name has been viewed over 11 billion times and currently has 14.8 million subscribers.

Coldplay is a British band consisting on lead vocalist and pianist Chris Martin, drummer Will Champion, guitarist Jonny Buckland and bassist Guy Berryman, which was formed in 1996. The band achieved worldwide recognition and fame with their debut single Yellow, released in 2000. The same year, the band released their debut album as well called ‘Parachutes’ and since then have been one of the most popular bands in music history. In the last 19 years, the band has received many accolades for their work in the music industry, winning several Grammy, Brit and MTV awards.
Their YouTube channel was created in 2010 and has since then been viewed over 9 billion times and has 14.6 million subscribers.

Daniel Saboya is a musician and dancer from Brazil who has been active on the platform since 2007. The dancer studied Physical Education and started choreographing at a popular dance academy in Brazil.
Daniel created his channel to post videos of dance tutorials, fitness dances with easy to follow choreographies. The channel is one of the most popular ones in Brazil and currently has 4 billion views and 14.4 million subscribers.

Linkin Park is an American rock band which was formed in 1996. The band achieved immediate success with the release of its debut album called ‘Hybrid Theory’ in 2000 and continued to peak at the top of Billboard charts from that point onwards. Having sold over 70 million albums worldwide, Linkin Park is considered to be one of the most successful and bestselling bands of the 21st century. The band has been the recipient of many prestigious awards as well including multiple Grammy, American and MTV awards. Their YouTube channel was created in 2006 and has garnered 14.3 million subscribers and over 7.2 billion views.

The channel is owned and managed by the Turkish company, Dogan Media Group and was created in 2014. Since another Turkish music channel by the name of ‘Muyap’ only recently became inactive, netd muzik’s popularity has increased substantially, even enabling them to become the #1 most subscribed to channel in Turkey from 2015 to 2018. The channel is known to post music videos and clips of content owned by the Dogan Media Group including TV programs, movies, etc.
The channel currently has a whopping 30 billion views and 14.3 million subscribers.

La Granja de Zenon, or the Zenon farm, is a popular Argentinian YouTube channel aimed at children. The creators of the channel believe that music is favorable in the integral development of a child and hence post videos of catchy children’s rhymes.
The videos are based on a farm, as the name makes very apparent and has many reoccurring favorite characters including the farmer, a green horse, 6 ducklings, a turkey and a chick. With its catchy tunes, the channel has amassed a view count of over 7 billion and 14.2 million subscribers.

Having adopted the stage name Lady Gaga, Stefani Joanne Angelina Germanotta is an American singer and songwriter who has been a big part of the music industry since 2008 after singer Akon helped sign her to Interscope Records and his label KonLive Distribution as well. With the release of hit singles from her debut album like ‘Bad Romance’, ‘Telephone’ and ‘Poker Face’, Gaga became a quick fan favorite, especially due to her eccentric dressing habits and costumes. The star has since then gone on to become one of the most widely acclaimed and bestselling musicians in the world.
The same year as her breakthrough, the artist created her YouTube channel and as of today, it has 113 million views and 14 million subscribers.

This is the VEVO channel of reggaeton singer J. Balvin. Since its creation in 2010, the artist’s VEVO channel has been viewed over 11 billion times and has 13.8 million subscribers.

This is the VEVO channel showcasing all Disney music from their films, both live action and animated. The Disney Music group falls under the domain and jurisdiction of The Walt Disney Company. The channel was created back in 2010 and since then has accumulated a subscriber count of 13.7 million and 8.4 billion views.

This is the VEVO channel of the King of Latin Pop, Enrique Iglesias which has 13.5 million subscribers, 11.8 billion views and was created in 2009.

Rebecca Marie Gomez, better known as her stage name Becky G, is an American singer and songwriter who started her journey into music by posting covers of herself singing popular songs, which producer Dr. Luke fortunately landed upon, hence earning the artist her first record deal. It wasn’t until 2014 until Becky gained widespread success with her single ‘Shower’. From there, the journey was quite smooth for the singer. After releasing her single ‘Mayores’ featuring Bad Bunny in 2017, she got the opportunity to collaborate with artists like David Guetta, Daddy Yankee and French Montana. She even got the opportunity to open for Fifth Harmony in the Latin America parts of their tour. Since the creation of her channel in 2011, she has amassed 35 million views and 13.5 million subscribers.

This is the VEVO channel of Queen Bee, Beyonce Knowles which was created in 2009 and has 9 billion views and 13.5 million subscribers.

Rsiam is a Thai YouTube channel that falls under the jurisdiction of the record label company of the same name. The channel was created on the platform in 2011 and it mainly showcases music videos of Thai songs. It is one of the most viewed channel in Thailand, with 8 billion views and 13.4 million subscribers.

This is the VEVO channel of rap queen Nicki Minaj which has accumulated a view count of 6.5 billion and 13.3 million subscribers since its creation in 2010.

This channel belongs to the biggest entertainment conglomerates in South Korea, JYP Entertainment Corporation, formerly known as Taehong Planning Ltd. It has now expanded to films, food and publishing. The channel was created in 2008 to post videos of the latest k-pop music. The channel currently has 13.1 million subscribers and 6.7 billion views.

The channel was created in 2016 by an Indian singer, songwriter and composer to post videos of famous Punjabi songs. The creator remained anonymous for a long time until his song ‘Prada’ was leaked, only to his advantage as it became an instant hit. The singer then also made a video for the song which has received 490 views. The channel collectively, however, is 3.4 billion views and 13 million subscribers.

The Trap City channel and record label is owned by Gerbert Aktan and Yusuf Saliba. With their hard work and perseverance, the creators became successful in making their channel the leading YouTube trap channel. There is also a Trap City music festival that now takes place every year. Since the channels creation in 2012, it has garnered over 3.5 billion views and 12.9 million subscribers.

Park Jae-Sang, better known as PSY, is a South Korean rapper, singer, songwriter and record producer who, although was substantially famous already in Korea, became known worldwide for his song ‘Gangnam Style’ which was released in 2013 and became the most watched video on the platform for a few years, gaining over 3 billion views.
The star is still quite active on the platform and is an avid part of the Korean music industry. His channel, since its creation in 2010 has gained 7 billion views and 12.9 million subscribers.

Toyoraljanahtv is an Arabic YouTube channel aimed at children which was created in 2008. The channel posts videos of rhymes and songs for children. Interestingly, it also allows viewers to send in their messages which are shown on a panel at the bottom of the video. The channel has now also been translated into English and Turkish as well, further adding to its fame. Currently, it has 12.9 million subscribers and 11 billion views.

Boyceavenue is an American pop and rock band formed by brothers Fabian, Daniel and Alejandro who interestingly named their band after two streets they lived in growing up. The band was formed in 2004 and in 2007, the brothers took to YouTube to showcase their musical talents. They were well received on the platform and soon were on the road to success.
In 2011, they also created their own record label by the name of ‘3 Peace Records’. Their channel, through which they rose to fame, now has over 4.6 billion views and 12.8 million subscribers.

Paulo Londra is a rapper of Argentinian decent who became famous after 2017 for his hit songs with acclaimed Latin artists like Becky G, Piso 21 and Lenny Tavarez. He is now one of the most prominent Argentinian figures in the music industry. He has also been named as a beacon of hope for South American countries by artists like Bad Bunny and Daddy Yankee.
The star created his channel in 2016 and it has become a massive hit since then, garnering 12.9 million subscribers and 2.7 billion views.

Fifth Harmony is an American all girl group formed in USA's X-factor in 2012, who were signed to Syco Music and Epic Records after coming in third place on the show. Ever since their debut single was released in 2013, the girls have been thriving and growing in the music industry, having not even been affected after one of their members, Camila Cabello, decided to further has career as a solo artist.
Their YouTube channel has been very successful as well, with over 130 million views and 12.3 million subscribers only in the course of the last 6 years.

Marilia Mendonca is a Brazilian country singer and songwriter who debuted only recently in 2015, featuring in two songs by the hit Brazilian band Henrique & Juliano. The artist then released her debut album in 2016 named ‘Marilia Mendonca: Live’. Since then, the singer has been a much acclaimed artist in Brazil.
She created her YouTube channel back in 2013 to showcase her talents and has turned it into one of the most viewed channels in world, gaining over 7.6 billion views and 12.7 million subscribers.

Martijn Garritsen, better known as Martin Garrix, is a Dutch DJ and record producer who had his breakthrough moment in 2013, when he released his single ‘Animals’ which peaked on music charts of over 10 countries. He had aspired to be a DJ since the young age of 8 when he first saw DJ Tiesto playing in Athens during the Olympic Games. As of 2019, Martin Garrix has collaborated with some of the biggest names in the music industry including Justin Bieber, Khalid, Bebe Rexha and even his childhood inspiration, Tiesto.
His YouTube channel was created in 2011 on which regularly showcased his talents. Currently, Martin has over 3.7 billion views and 12.6 million subscribers.

Kim Jung-Hwa, better known as her stage name JFla, is a South Korean singer, songwriter and YouTuber. She started her journey into music with a cover of Beyonce’s song ‘Halo’, followed by 15 other covers. By 2013, the artist had created her own debut album by the name ‘바보 같은 Story’. In 2017, the star released her second album by the name of ‘Blossoms’. However, her original music did not diminish her love for other artists and she continued to post cover of songs by Ariana Grande, Taylor Swift, Queen etc. Having been created in 2011, as of today, her YouTube channel has over 2.2 billion views and 12.6 million subscribers.

This is a children’s educational channel which was created in 2009. The content of the channel is in Spanish and it includes music and nursery rhymes aimed at the speedy integral development of children. It is the 185th most viewed channel in the world, with over 6 billion views and 12.6 million subscribers.

Christopher Maurice Brown, better known as his stage name Chris Brown, rose to fame in 2005 after being signed by Jive Records and releasing his self-titled debut album which peaked at number two at the Billboard 200 charts in USA. The album sold over 3 million copies worldwide. From there, it was nothing but success for the artist as he continued his journey to become one of the most bestselling artists of his time. Today, Brown has sold over 100 million albums globally and several awards including Grammy, Billboard Music and Soul Train Music awards.
The YouTube channel of the star was created in 2009 which currently is one of the top 200 viewed channels in the world, having been viewed over 8 billion times and 12.5 million subscriber count.

Armando Christian Perez, better known by his stage name Pitbull or ‘Mr. Worldwide’, is an American singer, songwriter and rapper who started off his career in the early 2000s but didn’t gain much recognition until his fourth album in 2009 with the song ‘I Know You Want Me’. The singer then rebranded himself as a pop artist and released his fifth album containing the single ‘Give Me Everything’ which peaked at number one on the US Billboard charts.
In the past 9 years, Pitbull has become one of the bestselling artists in the world and has collaborated with acclaimed stars from the music industry like Kesha, Jennifer Lopez and Christina Aguilera. His channel was created in and currently has over 12.3 million subscribers and 319 million views.

This channel was created in 2006 and is owned by the American record label of the same name. The name is inspired just by the creators’ inability to afford anything other than ramen while investing all their money into making records. The success of the label grew further after it was bought by the Warner Music Group. Today, the label has signed to it much acclaimed artists of the industry including twenty-one pilots, Panic! At The Disco, Paramore, etc.
The YouTube channel currently has over 11 billion views and 12.2 million subscribers.

Major Lazer is an American EDM group consisting of artist Diplo and DJs Ape Drums and Walshy Fire. The group was formed in 2008 and its YouTube channel came into creation the following year. So far, Major Lazer had released 3 studio albums, all of which have been very well received by the public. The group has also collaborated with many artists including Pharrell Williams, Camila Cabello, J Balvin, etc.
On their YouTube channel, the group has successfully garnered a view count of billion and million subscribers.

This is the VEVO channel of The Chainsmokers which has over 8.8 billion views and 12.1 million subscribers.